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Business automation in 2025: digital transformation accelerates

  • Writer: Sunpot Corporation
    Sunpot Corporation
  • Jun 4, 2025
  • 1 min read

The business process automation market continues to show strong growth. Analysts estimate the market could reach $129 billion by 2028, with an average annual growth rate of over 20%. Leading companies are increasingly investing in CRM, ERP, and other digital solutions to boost efficiency and reduce costs.

88% of users report improvements in customer service and a reduction in time spent on routine tasks thanks to these systems.


The most active sectors in automation implementation include: financial services, sales and marketing, IT, Human Resources (HR). Notably, automation in HR has seen significant growth — increasing nearly sixfold between 2022 and 2024.


Two main trends are driving the future of automation:

  1. Low-code/No-code platforms: According to recent studies, 87% of developers now use these tools, enabling faster implementation and reducing dependence on IT departments.

  2. Artificial Intelligence (AI): AI is being integrated into analytics, customer service, and internal operations, offering new levels of automation and decision-making support.


Today, automation is accessible not only to large corporations but also to small and medium-sized businesses. It has become a key tool for staying competitive by improving speed, agility, and service quality.

Experts agree: companies that do not invest in digital transformation risk losing their market position in the coming years.


 
 

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