Business automation in 2025: digital transformation accelerates
- Sunpot Corporation
- Jun 4
- 1 min read
The business process automation market continues to show strong growth. Analysts estimate the market could reach $129 billion by 2028, with an average annual growth rate of over 20%. Leading companies are increasingly investing in CRM, ERP, and other digital solutions to boost efficiency and reduce costs.
88% of users report improvements in customer service and a reduction in time spent on routine tasks thanks to these systems.
The most active sectors in automation implementation include: financial services, sales and marketing, IT, Human Resources (HR). Notably, automation in HR has seen significant growth — increasing nearly sixfold between 2022 and 2024.
Two main trends are driving the future of automation:
Low-code/No-code platforms: According to recent studies, 87% of developers now use these tools, enabling faster implementation and reducing dependence on IT departments.
Artificial Intelligence (AI): AI is being integrated into analytics, customer service, and internal operations, offering new levels of automation and decision-making support.
Today, automation is accessible not only to large corporations but also to small and medium-sized businesses. It has become a key tool for staying competitive by improving speed, agility, and service quality.
Experts agree: companies that do not invest in digital transformation risk losing their market position in the coming years.